
Hitting revenue targets is HARD and requires constant hustle. Last quarter’s success is already forgotten. Learn the mindset and tactics of todays most successful revenue producers in B2B Marketing & Sales. We call this the Revenue Hustle.
Hitting revenue targets is HARD and requires constant hustle. Last quarter’s success is already forgotten. Learn the mindset and tactics of todays most successful revenue producers in B2B Marketing & Sales. We call this the Revenue Hustle.
Episodes

Sunday Jun 16, 2024
Don't train salespeople, teach them - The Revenue Hustle #37 - Paul Wright
Sunday Jun 16, 2024
Sunday Jun 16, 2024
On the latest episode we’re joined by Paul Wright, the Vice President of Sales Enablement at Acosta Group. Paul shares his insights on sales enablement and the importance of making a seller's job easy. Paul is passionate about making sure sales executives are knowledgeable and informed. And to do that sales execs have to be taught, not trained. Training is for animals, not people!
Paul's Revenue Rules:
- You don't train salespeople, you teach them.
- The sales rep is not the hero of the story, the client is.
Follow Paul on LinkedIn: https://www.linkedin.com/in/pnwright
Where you can listen:
- Spotify:
- iTunes:
- YouTube: https://youtu.be/_-vKmlnR6e0

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