Episodes
Tuesday Oct 01, 2024
Cross-selling drives top & bottom lines - The Revenue Hustle #42 - Bradley Hardy
Tuesday Oct 01, 2024
Tuesday Oct 01, 2024
Bradley Hardy, Managing Director at Citizens Bank, talks about the the significance of cross-selling to top and bottom lines and his approach to doing it successfully. Brad shares that a strong customer relationship is the foundation for cross-selling and explains his process for introducing new products and experts to his clients. Brad also shares how he balances his sales activities so he has a consistent and reliable pipeline instead of feast or famine periods.
Bradley's Revenue Rules:
- Cross selling requires a strong customer relationship
- You need to balance your sales activities
Follow Bradley on LinkedIn:
https://www.linkedin.com/in/bradley-a-hardy/
Where you can listen:
Version: 20241125
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