The Revenue Hustle
The Future Of SDRs  - The Revenue Hustle #13 - David Dulany

The Future Of SDRs - The Revenue Hustle #13 - David Dulany

January 3, 2022

Learn about the future of SDRs with David Dulany, CEO of Tenbound. David has led SDRs teams at various SaaS companies and then started Tenbound to improve SDR teams for SaaS companies. Tune in to learn about the future of the SDR model, why SDRs get a bad reputation, and why "watering concrete" is part of the job. 

His Revenue Rules: 

  1. SDR model is not going away. 
  2. SDR’s must care about the people they are cold calling. 

Connect with David on LinkedIn: https://www.linkedin.com/in/davidkdulany/

Resources mentioned:

Where you can listen:

Unlocking Growth at Professional Service Firms - The Revenue Hustle #12 - David Ryan

Unlocking Growth at Professional Service Firms - The Revenue Hustle #12 - David Ryan

November 29, 2021

On the latest episode David Ryan, CEO of Gray Matters Group, explains what professional service firms must do to grow their revenue. David works with many top professional service firms to help them unlock breakthrough growth and  shares the approach he uses. 

His Revenue Rules:

  1. Activate your consultants to sell
  2. Be mindful of the client experience

Connect with David on LinkedIn: https://www.linkedin.com/in/davidryangmg/

Ways to Listen:

Mistakes CMOs make that get them FIRED - The Revenue Hustle #11 - MarkTack

Mistakes CMOs make that get them FIRED - The Revenue Hustle #11 - MarkTack

November 4, 2021

On the latest episode of the Revenue Hustle, we're joined by Mark Tack, a 6 time CMO. Mark shares 2 common mistakes CMOs make that get them fired! Mark speaks from experience as he learned these lessons the hard way! Mark grew of these experiences and created his Growth Engine framework that he discusses in depth. 

 

Mark's Revenue Rules:

  • It's all about the pipeline
  • CMOs need a scoreboard when building a growth engine

Connect with Mark on Linkedin: https://www.linkedin.com/in/marktack/

Resources mentioned in the episode:

 

Way to listen:

 

Sales Reps Are More Important Than Marketing Channels - Gaurav Harode - The Revenue Hustle #10

Sales Reps Are More Important Than Marketing Channels - Gaurav Harode - The Revenue Hustle #10

October 4, 2021

On the latest episode of The Revenue Hustle, we're joined by Gaurav Harode who is the CEO of Enablix. Enablix is a a sales enablement platform that helps marketers enable sales to accelerate pipeline and win more deals.

 

Guarav's Revenue Rules

  1. An enabled Sales Rep is more important than any marketing channel.
  2. Buyer context is everything

Connect with Guarav: https://www.linkedin.com/in/gharode/

Ways to Listen:

Aligning Marketing With Finance - Cody Ward- The Revenue Hustle #9

Aligning Marketing With Finance - Cody Ward- The Revenue Hustle #9

September 21, 2021

On the latest segment of the Revenue Hustle, we're joined by Cody Ward, Senior Director Demand Generation at Conexiom.

 

Cody's Revenue Rules:

  1. Marketing must report in the same format as the CFO. Think of yourself as a marketer AND as a business strategist. 
  2. Marketing must bring everyone along for the ride

Connect with Cody:

Ways to Tune In:

Bubble Wrap the Customer Experience - Jen Spencer- the Revenue Hustle #8

Bubble Wrap the Customer Experience - Jen Spencer- the Revenue Hustle #8

May 10, 2021

On the latest segment of the Revenue Hustle, we're joined by Jen Spencer. Jen is currently the Chief Revenue Officer of SmartBug Media.

Jen's #RevenueRules:

  1. Bubble wrap the customer in the Sales to Customer Success handoff
  2. Don't be afraid to slow down the sales process

 

Our Guest: Jen Spencer

Jen on LinkedIn: https://www.linkedin.com/in/jenspencer/

 

Ways to Tune In:

Accounts are Where Marketing & Sales Meet- Jessica Dodson- the Revenue Hustle #7

Accounts are Where Marketing & Sales Meet- Jessica Dodson- the Revenue Hustle #7

February 12, 2021

On the latest segment of the Revenue Hustle, we're joined by Jessica Dodson. Jessica is currently the Senior Director Marketing of Rundeck at PagerDuty.

Jessica's #RevenueRules:

  1. The account is the common thread between marketing and sales.
  2. Data and intent are today’s marketing differentiators

 

Our Guest: Jessica Dodson

Jessica on LinkedIn: https://www.linkedin.com/in/jessicagunsday/

 

Ways to Tune In:

Growing Channel Revenue Requires Defined Partner Roles- Heather Tenuto- The Revenue Hustle #6

Growing Channel Revenue Requires Defined Partner Roles- Heather Tenuto- The Revenue Hustle #6

February 1, 2021

We're joined by Heather Tenuto, Chief Revenue Officer (CRO) at Zift Solutions. Heather explains that successful channel sales programs requires highly defined partner roles & relationships.

Heather also shares her framework for the role of sales managers on sales calls, importance of defining customer journeys, how to share pricing, and much more!

 

Our Guest: Heather Tenuto

Heather on LinkedIn: https://www.linkedin.com/in/heathertenuto/

 

Ways to Tune In:

Executing Account Based Marketing- Russ Gould-The Revenue Hustle #5

Executing Account Based Marketing- Russ Gould-The Revenue Hustle #5

January 17, 2021

Russ Gould explains that Account Based Marketing (ABM) isn’t just for marketing. Russ breaks down how to create and execute ABM across marketing & sales. 

Russ has over 15 years experience as a B2B marketer including roles as Vice President and Senior Director of Product Marketing, Demand Generation, Strategic Planning, and more.

 

Our Guest: Russ Gould

Russ on LinkedIn: https://www.linkedin.com/in/rjgould/

 

Ways to Tune In:

Successful Campaigns are Co-Created by Marketing & Sales -Margaret Irons- The Revenue Hustle #4

Successful Campaigns are Co-Created by Marketing & Sales -Margaret Irons- The Revenue Hustle #4

January 5, 2021

We're joined by Margaret Irons., VP of Marketing & Communications at 3Pillar Global. Margaret was named PR Week’s 40 Under 40, an annual publication recognizing professionals who are redefining the role of communications, PR, and marketing.

 

Tune in as we get into the detail of her experience and how long-time frenemies Marketing & Sales must co-create campaigns in order to ensure successful outcomes! Margaret also discusses why Marketing should be on sales calls and how her team stays creative while working 100% remote.

Our Guest: Margaret Irons

Margaret on LinkedIn: https://www.linkedin.com/in/margaretirons/

 

Resources Mentioned in Episode

 

Ways to Tune In:

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